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Although QR-codes and Augmented Reality have been introduced decades ago, we finally see that the application of these technologies are gaining maturity. When we started in 2010 working on the offline-online connection we were convinced that in the near future everything we see in the real world could be made actionable. The camera capabillities of smartphones made them the ideal tool for bridging the gap between the real world (offline) and the online world.

We zijn erg blij om aan te kondigen dat het CEE-platform in Chili op de OOH-markt is gelanceerd. CEE-platform is in samenwerking met Clear Channel Chili en heeft een goed concept ontwikkeld om de OOH-ervaring te verbeteren door alle digitale displays in Santiago interactief te maken met de CEE App.