CEE App on Dutch TV show "Life 4 You"

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Since May 2014 the national postal company of the Netherlands, PostNL, announced a new partnership with the musical hit Jersey Boys. To celebrate this new partnership, PostNL launched a special postage stamp for this Broadwaysensation.

 

By creating their own stamp, PJerseyBoysostNL devotes attention to the musical that tells the true story of one of world's most succesful bands: Frankie Vallie & The Four Seasons. With their unique musical sound they reached the Rock and Roll Hall of Fame and sold over 100 million records. Jersey Boys the musical is a show about the fascinating lives of the band members and is full of their well-known hits.
What's so unique about this stamp is that it is enhanced with Image Recognition in order to offer a multimedia experience. Additionally, users will also be provided with a direct link to order tickets with an amazing discount of €25 per ticket.
This unique postage stamp is already proven a hit with great sales in the first few weeks and even appeared on Dutch television! A special segment on the well-watched show 'Life 4 you' was dedicated to this unique stamp and was even scanned live on the show with our CEE App. Watch the video segment below or read more about the Jersey Boys Case.